Creating and sharing content online is a wonderful thing. With platforms like WordPress and YouTube available, you have the potential of reaching out to millions of people. Of course, at some point along the way, you may hit a few bumps in the road — in this case, naysayers who feel the need to speak their minds.
Considering you're putting yourself out there for others to judge, coming across any form of negative feedback is inevitable. This is the Internet. It's going to happen. Thankfully, there are a few ways to make your experience a bit more positive.
Is it valuable negative feedback?
Sometimes the person leaving negative feedback may seem rude, but you have to ask yourself: Does this person actually have a valuable point? Perhaps their feedback can help improve your content. Take what they're saying into consideration and apply it to your work. You never know, they could be on to something.
Try not to reply.
Have you ever tried to reason with someone who had the complete opposite opinion of you? The end result is usually not pretty, which is why we suggest skipping the conversation altogether. Engaging with others can be really interesting, but sometimes it's best to completely ignore those who are trying to tarnish your work. It's simply not worth the headache.
If you need to reply, do so privately.
Sometimes, for whatever reason, you just need to reply. Perhaps you're genuinely interested in trying to persuade someone into thinking more positively. Your safest solution is to extend the conversation in private. Handling it via email is probably your best way of going about this.
Remove the negative comment.
If the controversial comment was posted on a platform that gives you the option of removing it, then do just that. This especially goes for blogs and any social media site — YouTube particularly. Removing the negative comment can not only give you peace of mind, but it can also help your brand sustain its positive image.
Above all else, try to remain positive. After all, this is your content we're talking about. You are always in full control of your brand and how it's perceived by the public. Focus on those who matter and the valuable feedback they have to offer.
These tips may seem obvious, but it's always a good idea to be reminded of them. Getting caught up in negative feedback simply isn't worth your time. Continue to create content for those who matter — your supporters.