How Web Hosting Affiliate Programs Work


Web hosting affiliate programs are nothing new, as they’ve been around for as long as I can remember. They are still very interesting, however — and an amazing way of generating passive income. You simply need to know how the programs work.

First off, what exactly is a web hosting affiliate program? To put in basic terms, it’s no different than recommending a product on Amazon and keeping a percentage of the sale. It’s the exact same idea with web hosting, but you can make a lot more by going this route.

Payouts vary per web host, so it’s important to know what you are looking for. You also want to affiliate yourself with a web host that is reputable and easy to work with. It’s wise to go with one you already use yourself, as the host you choose to promote is a direct reflection of your own brand.

My personal favorite is Bluehost. Their payout is one of the highest, at a very generous $65 per referral. Generate just two leads and you’ve already made $130. Seems too good to be true, right? Allow me to explain.

Bluehost requires that new customers pay for hosting plans upfront at their annual rate, which at the time of this post, is currently $71.40 — and that’s on their most basic plan. This is traditional for most web hosts, as they’re expecting you to stick around for the long haul.

When you are promoting a web host, it’s important to remain truthful and transparent. Your intentions should never include misleading a potential customer, especially if they’re already familiar with your content. Your end goal is to build trust with as many people as possible. More connections lead to more conversions, no matter the product you are selling.

How you choose to promote the web host you’re affiliated with is completely up to you. Everybody has a different approach.

What I like to do is naturally work in mentions of Bluehost in the occasional YouTube video. I’ve also included affiliate links in past articles of mine, on both Brand Rockt and BluResource. Those websites have since merged with Di Franco University, making the content easier to discover.

Web hosting affiliate programs, while a little difficult to get started with, can actually be a lot of fun. It’s not only a great learning experience, but also your chance to generate some decent passive income. If you can make one sale, then you can make two.