Having your own personal website, I feel, is something everyone should consider at some point in their life. Whether or not you’re like me and you have content to share with the world, that’s irrelevant. In my eyes, it simply comes down to running a website that you can call your own. And with web hosting being so cheap nowadays (check out Bluehost), it’s difficult to not take action.
Now of course, creating a website does not guarantee instant traffic. It’s going to require a bit of work. To make things easier for you, below are five tips that I’ve picked up along the way of creating websites for over a decade. Follow these pointers and you’ll be generating more quality traffic in no time.
1. Always have a blog.
This may seem like an obvious one, but I’m going to include it anyway. Having a blog is essential if you want to remain connected with your website’s visitors. It’s your best chance in remaining transparent and interacting with anyone who visits.
Having a blog is also a great way of announcing anything new that is going on in your life. People enjoy having a personal connection with others online, so this is where the importance of transparency comes into play.
2. Take advantage of your homepage.
If there is one page on your website that 99% of visitors are guaranteed to stumble upon first, it’s the homepage. Your website’s homepage is the page you will want to focus on the most.
Think of your website as an elevator pitch. If you only have so much time to persuade a person into wanting to learn more, what would you say? What would you show?
Currently, for my personal website, I’m using its homepage to provide a brief overview of my work — including a trailer for my patrons-only vlogs and a teaser graphic for new items that have been recently added in my Spreadshirt store. Also being presented on the homepage are a few tools and services that I use for my content, as well as an excerpt of my newest blog post.
3. Feature a resources page.
If the website I am visiting belongs to an entrepreneur, one of the first things I look for is a resources page. Knowing what tools and resources an individual uses to succeed in their work can be extremely helpful, especially if you are looking to do something similar.
Looking at my personal website again, you will notice that my Tools & Resources page lists a handful of services that I use. Not only is this a great form of guidance for those looking to learn, but it’s also an excellent opportunity to generate a bit of affiliate revenue — provided the particular services being presented offer affiliate programs.
4. Make it easy to contact you.
It can sometimes blow my mind when I have to search around a website for ways to get in touch with the website’s owner. Whether it’s a basic contact form or a collection of social media buttons, you should always make it easy for visitors to initiate a conversation.
Plain and simple.
5. Be personal.
When managing your personal website, you should make it a top priority to present yourself on a personal level. Shocking, right? Actually, you might be surprised at how many people overlook this important detail.
For anyone with a personal website, I highly recommend you use terms like “I” and “my” when talking about yourself. In my opinion, this is the best way to go about things, rather than referring to yourself in the third person. Believe me, I’ve tried the latter. It just doesn’t work all that well — at least for me.
Hopefully you find these tips useful when building your personal website. But of course, there is so much more to learn. Check out the two posts below for additional tips and guides: